Round 2 acquires Lindberg and Hawk model kit brands
April 11, 2013
Round 2 LLC announced March 18 the acquisition of the Lindberg and Hawk Models brands and assets from J. Lloyd International.|
“The addition of Lindberg and Hawk results in a combined product catalog for Round 2 that is so diverse, it will include virtually every type of model kit genre imaginable and in a wide range of scales,” Round 2 President and CEO Thomas Lowe said. “Whether you’re looking for cars, trucks, aircraft, ships, sci-fi, space exploration, anatomy and figures, or even crazy monsters, we now have it all!
With the transaction, Round 2 adds these two plastic model kit names to its existing trio of AMT, MPC and Polar Lights model kit lines, licensed from Learning Curve Brands Inc. in 2008 and purchased outright in 2012.
“We’ve made plans to hit the ground running with these brands and are ready to go. As we progress into the future, we will be working with the vintage Hawk and Lindberg tooling to resurrect more exciting kits that haven’t seen the light of day in decades, just like we have with AMT and MPC. We’ll also be happy to put the 1934 Ford Pickup tooling back under the original AMT brand, from where it originated.”
Added Lowe, “Like our customers, we love model building. Lindberg and Hawk models are sure to excite modelers of all ages. From the connection with history to a hunger for an understanding of how various machines, both human and mechanical function, the kits created by the original brands have always offered a wide variety of subject matter for model makers, and we plan on continuing that long-standing tradition.”
- Nick Bullock, Assistant Editor, Model Retailer magazine